Entrepreneurial Selling: Qualifying Leads

Entrepreneurs need to be efficient and effective at selling. You have to spend your limited time and resources wisely to reach the right decision maker and only pursue realistic prospects. Learn how to qualify your selling opportunities to generate quality sales leads. There’s nothing more expensive than a maybe. This will be an interactive, hands-on session that you can start using right away.

About the instructor:
Michael Alter is Clinical Professor of Entrepreneurship​ at Chicago Booth. Previously, Alter was the Chief Executive Officer of The Tie Bar​, ​ the #1 e-commerce destination for stylish men's accessories​, and prior to that, co-founder and President/CEO of SurePayroll, a SaaS technology company that is now a wholly owned subsidiary of Paychex®. ​He began his career in sales at IBM and received his MBA from Harvard Business School, before leading service operations at McKinsey and Company​.

HOSTED BY

Polsky Center for Entrepreneurship and Innovation

EVENT TYPE

Workshop