Entrepreneurship Essentials (E2): Digital Contracting

Websites that interact with users and seek their consent to terms of use, privacy policies, and rights in content, have to present these terms and solicit consent in a manner that assures their adoption. It no longer suffices to merely post a link to these terms on the homepage. The presentation will demonstrate the legal standard for adoption of terms, typical mistakes made by designers of digital environments, and how to avoid them.